Building Africa’s Largest ToB Offline Sales Network
FARTHINGS connects quality Chinese supply chains with real purchasing demand from Africa and other emerging markets — helping buyers source better, faster and more reliably.
From China Supply to African Demand
A sourcing and market network built for African business buyers.
We support importers, wholesalers, contractors, project owners and local distributors who need reliable access to Chinese products and suppliers.
Importers & Wholesalers
Product sourcing, supplier matching, mixed-container purchasing and repeated procurement support.
Contractors & Projects
Building materials, electrical equipment, fire safety and project supplies for construction scenarios.
Local Stores & Channels
A wider product portfolio for local business buyers, retailers and regional distribution partners.
Chinese Suppliers
A practical path to enter African markets through FARTHINGS’ sales touchpoints and customer network.
China Supply Chain, Made Easier for African Buyers.
Less explanation. More visible products, clearer categories, faster inquiry.
Product Sourcing
Quality & Delivery
Project Supply
Visible product lines for African construction, trade and project markets.
A regional sales network that turns product supply into local market access.
Through exhibitions, local channels, customer visits, showroom touchpoints and regional partners, FARTHINGS is building a practical offline network for business buyers across key African markets.
Four ways for Chinese suppliers to enter FARTHINGS’ regional market network.
From product co-creation and exclusive brand distribution to agency distribution and showroom partnership, we match suppliers with the right market entry model.
Regional Co-Creation Supplier
Define region-specific products, production plans and pricing systems together with FARTHINGS.
Exclusive Brand Distributor
Authorize FARTHINGS as the exclusive distributor in a defined region with unified sales and pricing.
Agency & Distribution Supplier
Let FARTHINGS become one of the regional sales channels under the supplier’s existing price system.
Showroom Partnership Supplier
Place products into FARTHINGS’ local sales space and share revenue based on business turnover.
Real market touchpoints and project cooperation experience.
We connect products, suppliers, customers and projects into one market system.
Real Demand
We focus on business buyers with actual procurement needs, not one-time traffic.
Supply Chain Coordination
We coordinate products, quotations, documents, quality and delivery from China.
Local Market Feedback
We bring customer feedback from African markets back to suppliers for better product decisions.
Start sourcing from China with FARTHINGS.
Tell us your product category, target price, quantity and destination. Our team will help you organize the next step.